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Heini Zachariassen

Heini Zachariassen

Silicon Valley Bank: What Happened and Why It Went Bankrupt [SVB Explained]

Silicon Valley Bank: What Happened and Why It Went Bankrupt [SVB Explained]

Silicon Valley Bank (SVB), one of the most respected banks in Silicon Valley, has shut down in what was the second-biggest crash in US banking history. The bank's customers were mainly startups and venture capitalists, and when the bank ran out of cash, it triggered a bank run

Will ChatGPT Kill Google? Real-Life Innovator’s Dilemma

Will ChatGPT Kill Google? Real-Life Innovator’s Dilemma

Is Google finally getting disrupted? With ChatGPT taking off, it seems we’re closer than ever to finding out and Google is in a real innovator’s dilemma. This article is based on a YouTube video, if you want the full analysis, please make sure you check out the video

How to Build a Personal Brand: “People want to connect with people, not corporations”

Personal branding has become a crucial aspect of success in today's digital age - and poor personal branding is really one of the biggest missed growth opportunities for startups as it acts as its own marketing engine. Creating a personal brand has been a part of my own

5 reasons why every business needs a sales team: “But the product sells itself”

5 reasons why every business needs a sales team: “But the product sells itself”

If you’ve ever claimed that your product will sell itself, this article is for you. While it may be true that you have a great product that could in theory sell itself, you will sell a lot more with a sales team - this goes for both B2B and

App Building Mistakes: 8 Common Mistakes to Avoid When Developing an App

App Building Mistakes: 8 Common Mistakes to Avoid When Developing an App

Developing a successful app is not an easy feat. Many startups and entrepreneurs make several common mistakes that can lead to failure in the app marketplace. In this article, we will look at the top 8 mistakes made by app developers and provide advice on how to avoid making them.

Key Numbers to track while building your Startup?

Key Numbers to track while building your Startup?

Every business needs to track its performance to determine its success. Key Numbers and metrics help you to determine the performance of different areas of your business. For example, Vivino is a startup with millions of users, and close to 20k new users install the Vivino app every day. The

4 Must-Haves when Raising Money for a Startup

4 Must-Haves when Raising Money for a Startup

One of the most crucial questions to ask yourself when you’re looking into getting funding is whether or not your startup can be invested in. Some startups will never have an opportunity for investors, but there are others that might just need one little spark from somewhere and they’